"Best in Class, New Brand, Non Food, is awarded to forceMAJEURE Design for their Orb Vitamins entry, a Corr-Jensen Incorporated brand. Their approach to graphic and structure design embraces bold, vivid colors that not only aid in variant differentiation but are powerful on-shelf next to the competition. -- A break-through from traditional vitamin packaging, the rounded forms of both the primary and secondary packaging are friendly and approachable, mirroring the shapes of the unique pills. The packaging showcases an iconic brand mark for Orb that balances a bold, graphic icon with a trustworthy wordmark. The frosted, tactile, soft-touch varnishes and metallic silver foils were the finishing touches in articulating a premium finish."
With projects submitted from twelve countries for nine categories in brand marketing and package innovation, the PAC Global Leadership Awards honor craftsmanship and innovation in package design.
"A breakthrough from traditional vitamin packaging." PAC Global Leadership Awards
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